(Remember how we mentioned that sometimes we're a bit stuffy in our communications? This is a good example...)
GlaxoSmithKline (GSK) respects the privacy of visitors to its websites and blogs and is committed to the protection of their personal information. This privacy statement explains data collection and use practices of this GSK blog (the "Blog").
By registering and submitting a comment to us on this Blog, you give us the right, but not the obligation, to post, air, edit, exhibit, telecast, cablecast, webcast, re-use, publish, reproduce, use, license, print, distribute or otherwise use your comment(s) and any accompanying personal information via all forms of media now known or later devised, worldwide, in perpetuity.
Also, by accessing and using the Blog, you agree and consent to the collection, use and disclosure of your personal information as outlined in this Privacy Statement.
Description of the information GSK may collect
1. Personally Identifiable Information
GSK collects personally identifiable information (i.e. information from which you can be identified, such as name, address, telephone number or e-mail address) only when you voluntarily submit it to us on this Blog, as when you register on the Blog to post a comment,
We may use the information to respond to your requests, report information about your experience with our products to regulatory authorities; improve our level of service and the content of our Blog; provide you with tips, helpful information, product news and updates; notify you of new GSK products and services; seek your views on our products and services; and for our own internal purposes.
This Blog is not intended or designed to attract children under the age of 13. We do not knowingly collect personally identifiable information from any person we know to be under the age of 13 without the explicit consent of a parent or guardian.
2. Non-Personally Identifiable Information
GSK also collects non-personally identifiable information about how you use our websites using analysis technologies. These analysis technologies may be provided by third parties. Information that might be collected using these technologies includes, for example, the pages you visit on our websites, the paths you take within our websites and the length of time that you spend on our websites. We use this information in the aggregate in order to better understand how to improve the quality of our websites.
Some GSK websites use a third party adserving service to display advertising on other, non-GSK websites. In addition to placing advertisements on certain non-GSK web pages, these services and/or GSK may also place a segment of code called a clear pixel tag, also known as a "GIF", on certain GSK web pages that do not contain advertisements for the purpose of measuring the effectiveness of advertisements in bringing visitors to our web sites. GIFs may also be used with "cookies" ("cookies" are discussed below) to track the total number of visitors to our website, the number of visitors to various web pages, and the domain names of our visitors' Internet service providers. No personally identifiable information is collected in this process.
As is common among Internet website operators, GSK websites maintain web server logs. Web servers automatically identify your computer by its IP address and collect that information in its web server logs. An IP address is a number that is automatically assigned to your computer by your Internet service provider (e.g., AOL, MSN, Earthlink) whenever you log onto the World Wide Web or "surf" the web. GSK web server logs collect statistical data that is generated by your computer when it visits a GSK website, such as the type of web browser (e.g., Netscape, Internet Explorer) and operating system (Windows 95 or Mac OS) used to access the website, the domain name of your Internet service provider, the date and time you access our website, and the pages you visit. GSK websites use this non-personally identifying web server log information for a variety of purposes. Some of these purposes include: system administration; to examine overall traffic trends on our websites; trouble-shooting; and to gather broad demographic information about users of our websites. No personally identifiable information is contained in these web server logs.
a. IP Addresses
An Internet Protocol (IP) address is a set of numbers that is automatically assigned to your computer whenever you log on to your internet service provider or through your organization's local area network (LAN) or wide area network (WAN). Web servers automatically identify your computer by the IP address assigned to it during your session online.
GSK, or third party companies acting on behalf of GSK, may collect IP addresses for the purposes of systems administration and to audit the use of our website.
We do not ordinarily link a user's IP address to personally identifiable information of that user, which means each user's session will be logged, but the user remains anonymous to us.
Like many websites, this Blog uses a technology called "cookies". A cookie is a small text file that a web server gives your browser to store on your computer when you access a website. Cookies are capable of storing many types of data and may be placed on your browser by GSK or by a third party.
Cookies are used for a variety of purposes on GSK websites:
- Some GSK sites set cookies that keep you from having to enter a password more than once during visits to one or more of our sites.
- Cookies also allow GSK to determine whether you came to a GSK site from another GSK site or from an advertising banner or link on a non-GSK website, so that we can, for example, measure the effectiveness of the links among our sites and the effectiveness of our advertising on non-GSK websites.
- Similarly, cookies allow us to determine whether you register on or visit any of our websites, which enables us to analyze how particular users use our sites and whether registered and unregistered users of our websites use our sites differently.
- Cookies also allow us to maintain information about how particular visitors use our family of sites, which enables us to better provide such visitors with information relevant to their interests. This may include using information about your use of our sites in conjunction with personally identifiable information that you have volunteered to us on one of our sites.
Please refer to your Internet Browser's instructions or help screen to learn more about these functions.
The opt-out process will require that you permit the placement of a cookie on your computer that indicates that you do not wish to be tracked by GSK. In the event you remove your cookies from your computer, tracking will resume.
How we protect your personal information
We maintain physical, technical and procedural safeguards to protect your personal information. These safeguards include limiting access to data and periodically testing our security technology. While we cannot guarantee that loss, misuse or alteration to data will not occur, we use widely accepted security technology and procedures to try to prevent this from happening.
Use of Collected Information
Sharing Personally Identifiable Information with Third Parties
GSK will not sell or rent personally identifiable information to any third party for the third party's own marketing purposes. Sometimes selected third parties are however used to provide GSK with support services in connection with its websites and such parties may, from time to time, have access to your information to enable them to provide those services to GSK.
Here are some of the reasons we may disclose your personally identifiable information:
1. when we have reason to believe that disclosing this information is necessary to identify, contact or bring legal action against someone who may be causing injury to you, or otherwise injuring or interfering with GSK's rights, property or operations, other users of this site, or anyone else who could be harmed by such activities; or
2. when we believe the law requires it, or in response to any demand by law enforcement authorities in connection with a criminal investigation, or civil or administrative authorities in connection with a pending civil case or administrative investigation.
Personal information collected on the Blog may be stored and processed in your country of residence or any other country in which GSK or its affiliates, subcontractors or agents maintain facilities, and by using the Blog, you consent to any transfer of information outside of your country of residence.
GSK will ensure that if information is transferred outside your country of residence, it will still be treated in accordance with this privacy statement.
Links to Other Websites
As a convenience to our visitors, this Blog may provide links to a number of websites that we believe may offer useful information. This privacy statement described here does not apply to those sites. Please ensure you check the legal and privacy statement posted on each site you link to.